Focus On - Back To Education

Market Insight Back to Education is a major cross-category event. Create a dedicated off-shelf display with attractive Point of Sale materials to generate excitement in-store. Include products from key categories to meet the needs of families with children returning to school and young adults heading back to education. Over 40% of convenience store purchases are made on promotion. It’s crucial to have strong promotional strategies in place for this important period. Offer bundle deals that include everything needed for children’s lunchboxes and breakfast. 1 86% of shoppers aged 16 to 24 seek meal deals when buying food to go. Retailers should maximise potential meal deal combinations for students, covering both breakfast and lunch time occasions. 2 Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. In this edition, we focus on the busy ‘Back to Education’ period in September, a time of significant change for the UK’s 19 million families and nearly 3 million students. As they adjust to new and familiar routines, they will look to retailers for support. In this issue, we provide key insights and opportunities for the back-to-school season, covering cereals, soft drinks, biscuits, confectionery, crisps & snacks, sweet spreads, and everyday pudding pots. We also recommend essential best sellers to stock on your shelves during this busy period. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. King regards, Mark Langohr Category Controller, Plan for Profit Dedicated to the Independent Retailer View Focus On guides here: Website & App In Depot Direct to Retailer planforprofit.co.uk Download the app | Visit www.planforprofit.co.uk Visit www.planforprofit.c o.uk | Down load the app Category Guide Grocery, Non Food, Chilled & Frozen 2023 Identify category best sellers and core range Category insight to boost sales Planograms by store size and region Download the app | Visit www.planforprofit.co.uk Visit www.planforprofit.co.uk | Down load the app Category Guide Impulse 2023 Identify category best sellers and core range Category insight to boost sales Planograms by store size and region More ways to Plan for Profit Impulse Scan to visit our website to download for FREE NE 2024 Category Guide Available NOW! 11 )ROORZ XV on X & )DFHERRN &(/(%5$7,216 Selection 300g '$,5< 0,/. )UXLW 1XW 303 J 7(55<·6 &KRFRODWH 2UDQJH J )(55(52 52&+(5 Pralines 200g '$,5< 0,/. &KRFRODWH 303 J 0$/7(6(56 %R[ 110g &$'%85< 0LON 7UD\ J '$,5< 0,/. &KRSSHG 1XW 303 J &$'%85< Heroes J $)7(5 (,*+7 'DUN 0LQW 300g '$,5< 0,/. &DUDPHO 303 120g /,1'7 /LQGRU 7UXIÁHV 200g 1(67/( 'DLU\ %R[ J &$'%85< &DUDPLON 303 J '$,5< 0,/. 2UHR 303 120g Bestseller +)66 &RPSOLDQW &21)(&7,21(5< *,)76 $1' %/2&.6 &25( 5$1*( 1(: 72 &25( 1(: 72 &25( 16 'RZQORDG the Plan for 3URÀW DSS &$'%85< %RRVW 303 J &$'%85< 'RXEOH 'HFNHU 303 J &$'%85< 6WDUEDU 303 J WISPA %DU 303 J WISPA *ROG 303 J &$'%85< )ODNH 32g &$'%85< 7ZLUO 303 J &$'%85< 7ZLUO 2UDQJH 303 J '$,5< 0,/. &KRFRODWH 303 J '$,5< 0,/. :KROH 1XW J '$,5< 0,/. &DUDPHO 303 J AERO 3HSSHUPLQW 303 J 081&+,(6 &KRFRODWH J &$'%85< &UXQFKLH 303 J .,7 .$7 &KXQN\ 3HDQXW %XWWHU 303 J Bestseller +)66 &RPSOLDQW &21)(&7,21(5< 6,1*/(6 &25( 5$1*( Generate more sales and profit from your selling space Convenience fixture plans built on category insight and best sellers Impulse Category Guide 2024 All a vailable on the website & app 1 Lumina Intelligence Convenience Tracking Panel, data collected 52WE 03/03/2024 2 Lumina Intelligence 2021 Page 2 www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit