Focus On - Confectionery Sharing

www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit Page 2 Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. This edition focuses on the significance of sharing formats within the confectionery category. Confectionery sales within the Symbols and Independents channel are valued at £1.4 billion, with sharing formats representing 44% of total category sales. As we move into the Autumn and Winter months, there is an increase in at-home sharing occasions, offering substantial opportunities for retailers. In this guide, we explore the performance of the category, identify key opportunities for retailers, and provide recommendations on the best-selling products to stock. This ensures your shelves are perfectly aligned with customer demand during this critical season. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. Sharing occasions remain highly significant, especially as the current economic environment has encouraged us to seek more affordable ways to connect. Confectionery aligns with the key attributes consumers look for in a shared snack: it's fit for the occasion, offers a variety of choices, and is bite-sized and easy to share. The buying group for independent wholesalers View Focus On guides here: Kind Regards, Mark Langohr Category Controller, Plan for Profit 1 Official Statistics, gov.uk, May 2023 | BBC News, April 2023 | BBC News; The Telegraph, Sept 2022 Key Insights More important More frequent More affordable 71% meet friends or family at least once a week 1 in 4 will spend more quality time together 60% want to host at home more in the future