Focus On - Confectionery Singles

www.planforprofit.co.uk @PlanforProfitRetail @Plan_for_Profit Page 2 Dear Retailer, The ‘Focus On’ guides by Plan for Profit are specifically designed for the independent retailer. Each guide contains expert product and category insight to help you make the most of opportunities in store and meet the needs of your customers. In this edition, we focus on Confectionery Singles, which account for over 50% of total Confectionery sales. This category offers numerous opportunities for independent retailers to capitalise on key Food to Go and On the Go trends. In this issue, we highlight the category’s performance, explore in store opportunities, and recommend the bestselling products to stock your shelves. All copies of the Focus On Guides are available to review on the Plan for Profit website and app. Visit planforprofit.co.uk or search ‘Plan for Profit’ in your preferred app store. The buying group for independent wholesalers View Focus On guides here: Kind Regards, Mark Langohr Category Controller, Plan for Profit 1Circana, Convenience exc MM, Unit Sales, Total Singles, MAT data to 13th July 2024 2Circana, Convenience exc MM, Value & Unit Sales, Chocolate Kingsize Singles, MAT data to 13th July 2024 3IGD, 'UK food-to-go market 2024 – 2029', July 2024 Key Insights Singles account for over 50% of total confectionery category sales. 1 Singles are key in the break time mission. Not all breaks are the same across the day.3 Duos are the fastest growing format, +27% value driven by Twirl, Yorkie and Kit Kat driving the outperformance. 2 Dedicate 50% of confectionery space in your store to singles. Cater for all break time consumption needs in your store with the right range. Display the format clearly together on the top shelves. DUO