Focus On - Summer of Soft Drinks

Brought to you by: Plan for Profit 1 1. Total Market as measured by Nielsen and CGA - Sales Value growth data, MAT to August 2024. 2. Total Market as measured by Nielsen and CGA - Sales Volume data in litres & Sales Value data, MAT to Aug 2024. 3. Total Market as measured by Nielsen and CGA - Sales Value data, MAT to Oct 2024. 4. Total Market as measured by Nielsen and CGA- Sales Volume data in litres & Sales Value data, MAT to Oct 2024. ©2025 The Coca-Cola Company. All rights reserved. Time for a Summer Refresh M144607 Fastest growing Cola brand in GB 1 Fanta GB’s #1 Flavoured Carbonate Brand 4 M190449 M144604 M144605 Dr Pepper GB’s #2 Flavoured Carbonate Brand 3 Sprite GB’s #1 Lemon / Lime Flavoured Carbonate Brand 2 M144606 M913690 M144602 www.planforprofit.co.uk @PlanForProfitRetail @Plan_for_Profit Soft Drinks is the No.1 category in shoppers’ baskets in Symbols & Independents. 1 Category sales & promotional purchases peak in the summer months. 1. Lumina Convenience Tracking Programme 2024 2. Nielsen, Symbols & Indies, Single Serve, 52w 28/09/24 FOCUS ON Summer of Soft Drinks New products added £42m to category growth last year. 2 +£42 MILLION GROWTH