Impulse Category Guide 2024
2 Core Range Process The dedication of the Plan for Profit team lies in developing a core range, guided by unbiased, channel-specific, and data-driven decisions , to assist Independent Retailers in optimising their retail space and maximising sales potential. We collect and analyse information from industry experts such as TWC, NielsenIQ, Circana, and Lumina, as well as sales and trend data from suppliers, Unitas Wholesalers, and EPOS systems to provide our range recommendations. New for 2024 The following changes have been made based on the latest market trends: • Increased Sports and Energy range • Enhanced selection of Sharing Crisps and Snacks • Expanded range of affordable and premium products Focus On Guides Focus On guides are mini guides focusing on key product categories and selling occasions. Available through the website and app, they provide expert advice, industry insights, and highlight bestselling products and profit- boosting planograms. Visit the Plan for Profit website to access helpful tools and the latest category and industry insight. Scan Me Dear Retailer We are pleased to announce the launch of our new 2024 Impulse Category Guide, brought to you by Plan for Profit. This guide is a quick and easy tool which identifies Core Range products and Bestsellers, supporting Independent Retailers to maximise sales and profit in store. Plan for Profit is available to all Convenience Retailers through the website and app. Our Core Range guides and online resources offer the latest category advice, channel insights, and practical business tools that Retailers can engage with directly or through their Wholesaler. We deliver Core Range guides to Retailers via our Wholesale Members, showcasing key products in their depots & online platforms for easy identification of the bestsellers. Mark Langohr Category Controller Kind regards, Callum Atkinson Category Coordinator Kind regards,
Made with FlippingBook
RkJQdWJsaXNoZXIy MTg2MjI=